Short, practical writing on visibility, conversion and capacity, from the team doing the work for 120+ UK startups, SMEs and enterprises.
Contact page design mistakes that stop UK buyers getting in touch, from form-only pages to missing reply times, and how to design a page that works.
Why placeholder text should never replace form labels: it vanishes as you type, fails contrast and screen readers, and how to label form fields properly.
How to write form error messages that help visitors finish: say what is wrong and how to fix it, show it by the field and never use colour alone.
Should you use CAPTCHA on a contact form? How puzzles cost genuine enquiries, the invisible and honeypot alternatives, and the privacy points for UK sites.
Pricing page design mistakes that put buyers off: too many plans, hidden costs and unclear inclusions, and how to design a page that helps buyers choose.
How to write alt text for business website images: describe what matters, keep it short, skip decorative images and avoid the most common mistakes.
Check your website works by keyboard alone: visible focus, logical order, reachable menus and forms, and the design mistakes that trap keyboard users.
Why accessibility overlays and widgets do not make a website accessible or compliant, what they miss, the risks for UK businesses and what to do instead.
Cross-browser testing for small business websites: which browsers and devices to check, the faults it catches and a simple routine before launch.
Can you use images from Google on your business website? UK copyright basics, why claims arrive, licences and safer ways to get images for your site.
Website design mistakes that cost UK tradespeople jobs: hidden phone numbers, no service area, stock photos and slow galleries, with the fix for each one.
Restaurant website design mistakes that lose UK bookings: PDF menus, hidden booking buttons, autoplay video and missing allergen info, with fixes.
30 minutes with our team and you'll know exactly which of the three problems to fix first.
