Short, practical writing on visibility, conversion and capacity, from the team doing the work for 120+ UK startups, SMEs and enterprises.
Cost per follower on social media: how to work it out for organic and paid growth, why cheap followers can cost more, and when to stop measuring it.
Drone video cost for social media in the UK: what drives the price, the CAA rules pilots follow, and which businesses get real value from aerial footage.
Multilingual social media cost: what posting in a second language adds to the fee, translation vs native writing, and when separate accounts make sense.
Facebook Group management cost for UK businesses: indicative set-up and monthly moderation prices, rules to set, and when a group is worth running.
Pre-made social media content packs: what they cost, what you actually get, why generic posts rarely bring enquiries and when a pack can help.
Paid verification for business social media: what Meta, X and LinkedIn subscriptions offer, how to judge the cost, and when a badge is worth paying for.
Creator usage rights cost explained: what paying to reuse influencer and UGC content in ads involves, what to agree in writing and how to avoid disputes.
Social media and website bundle cost: how combined plans are priced in the UK, what you gain from one partner, and when to keep the two services separate.
How to turn social media followers into customers: the five gaps between a follow and a sale, what to fix first, real costs and a scorecard for UK firms.
Why followers don't buy from small businesses: the five gaps between a follow and a sale, how to tell which one you have, and what to fix first.
Score how well your social media turns followers into customers: five lines out of 10, what each score means and which fix to make first.
How a social media sales funnel works for a UK small business: the stages, what content and offer fits each one, and how to measure the drop between them.
30 minutes with our team and you'll know exactly which of the three problems to fix first.
