Short, practical writing on visibility, conversion and capacity, from the team doing the work for 120+ UK startups, SMEs and enterprises.
Business social media account hacked? The security mistakes behind it: reused passwords, no two-factor authentication and fake copyright warnings.
Duplicate business Facebook pages split reviews, followers and search results. How duplicates happen and when to merge, close or keep each one.
Inconsistent business information on social media, such as old phone numbers, hours and names, loses customers. How to audit and fix every profile.
Link in bio mistakes: sending visitors to the home page, a list of ten links, a slow page or a dead offer. How to make one link do the job.
Facebook business page mistakes: incomplete details, no reviews, unanswered messages, ignored groups and boosting by habit. What UK small firms should fix.
LinkedIn company page mistakes: relying on the page for reach, posting only news, empty About sections and staff not linked. How B2B firms fix them.
Too much promotional content on social media trains followers to scroll past. Why selling in every post backfires, and the mix that brings enquiries.
Posting too much on social media can lower reach and quality. When more posts bring fewer results, and how to find the right frequency for your business.
Cross posting mistakes: the same file, caption and hashtags on every platform. Why unchanged cross-posting underperforms and how to adapt in minutes.
Hashtag mistakes businesses make: 30-tag blocks, generic tags, banned or unrelated tags and no local tags. What still works and how many to use.
Social media caption mistakes: weak first lines, walls of text, jargon, no next step and missing details. How to write captions buyers actually read.
Social media video mistakes: slow openings, landscape video in vertical feeds, no captions, poor sound and no next step. What to fix before filming more.
30 minutes with our team and you'll know exactly which of the three problems to fix first.
